Accrol, a leading UK tissue converter, successfully launched its range of wet wipes at the Unitas Annual Tradeshow.
Accrol’s branded product range, including Elegance® Toilet Tissue, Magnum® Kitchen Towel, Softy Facial Tissue, the upcoming Little Heroes® baby wipes range as well as its wider skincare wipe range, was showcased at the event.
Little Heroes Sensitive baby wipes are set to launch in Unitas wholesale member depots next month.
The tradeshow offered an excellent opportunity for Unitas members to explore Accrol’s product range and offers available for their customers.
Unitas is the UK’s largest independent wholesale buying group consortium, linking manufacturers with independent wholesalers who have relationships with over 31,000 independent retailers.
Accrol’s sales team had quality conversations during the two-day event, leading to the signing of many new independent wholesalers.
“Elegance and Magnum offer independent convenience retailers the opportunity to sell great value everyday essential products that share attributes of other leading brands,” said Mark Warriner, Senior National Account Manager for wholesale.
“Increasingly convenience retailers are choosing to stock Accrol brands making them more readily available to UK consumers. They’re proving to be popular and the introduction of Little Heroes Baby Wipes into this channel further demonstrates this.
It was great to hear first-hand feedback from wholesalers at the Unitas exhibition how much they value our offer and explore future opportunities.”
