Allwyn, operator of The National Lottery, has launched a brand new annuity-style Scratchcard based on its successful draw game Set For Life. The new "Set For 5 Years" Scratchcard, which costs £2, offers players the chance to win a top prize of £5,000 every month for five years.
And to celebrate its launch in stores, Allwyn is giving eligible National Lottery retailers the chance to win an annuity-style prize of their own of £100 every month for a year. To be in with a chance of winning one of five top prizes up for grabs, National Lottery retailers should upload a picture of the Set For 5 Years Scratchcard in their dispenser to the National Lottery Retailer Hub by this Sunday (19 January).
In doing so, they’ll earn £10 and an entry into the draw to win £100 a month for a year. In-store support for the new Set For 5 Years game – which works by players having to match key numbers on the card to mimic that of a "Set For Life" draw – includes both Set For Life and Set For 5 Years POS, with the games’ iconic blue and pink colour palette taking a prominent place in stores this month.
“We’re really excited to be launching this new Set For Life-style Scratchcard, as it gives retail players even more opportunities to win on repeat from a National Lottery game," said Allwyn’s Head of Retail Channels, James Dunbar. "It’s designed with the same look and feel as the Set For Life draw game, which offers retailers lots of cross-selling opportunities. For example, they can suggest the new Scratchcard as an additional purchase to customers buying a Set For Life ticket. And we‘re also celebrating its launch with a special bonus event that will bring the magic of winning on repeat to five lucky National Lottery retailers.” If National Lottery retailers haven’t already, they can sign up to The National Lottery Retailer Hub today to find out more about bonus opportunities like this one and Allwyn’s new "Share The Win" initiative: https://tnlpartners.co.uk/
