Skip to content
Search
AI Powered
Latest Stories

Amber Beverage Group expands into Irish whiskey acquiring Walsh Whiskey

Amber Beverage Group expands into Irish whiskey acquiring Walsh Whiskey

Amber Beverage Group (ABG) has announced the acquisition of the Irish whiskey company, Walsh Whiskey, for an undisclosed sum.

The global producer and distributor of alcoholic beverages said the acquisition took effect from 11 November 2021 with the existing management and staff remaining in place.


Dublin-based Walsh Whiskey, founded in 1999 by husband-and-wife team, Bernard and Rosemary Walsh, has two critically acclaimed, multi-award-winning brands: The Irishman and Writers’ Tears.

The brands are currently sold in over 50 countries, and with ABG’s current reach into 185 countries, it is anticipated that there will be further expansion as both these super-premium brands join the distributor’s core brands portfolio.

Amber said the acquisition is a “strategically significant move” for them as it marks the group’s first entry into the fast-growing Irish whiskey sector – a category which has outstripped all other spirits categories for over a decade, enjoying buoyant sales growth of 140 per cent between 2010-2020.

“This is a major step for us as a company. We already own and bottle 100 brands as well as distributing and selling more than 1,300 third-party brands. This is the first time we have entered into the whiskey sector and we are particularly pleased that ABG is now part of the consistently high-growth story that is the super-premium end of the Irish whiskey market,” Jekaterina Stuģe, ABG chief executive, said.

“We are thrilled to add this category to our portfolio by welcoming Walsh Whiskey into our Group. We look forward to working with Bernard and the team, whose knowledge of the Irish whiskey sector will prove invaluable to us as we develop.”

ABG Writers Tears 2

Bernard Walsh, who will continue as managing director, commented: “We are delighted to embark on a new phase of growth as part of Amber Beverage Group. Given the underlying strengths of our brands and of the long-term trajectory of Irish whiskey, this is a logical next step for us, providing a means of scaling up the business so that a greater number of consumers have the opportunity to participate in the search for the perfect drop or ‘taoscán’ of whiskey.

“I will continue to oversee all aspects of the business and in particular the development and production of our whiskeys, ensuring continuity of the same flavour profiles and high standards that have been the foundation of our success. Our talented team is excited by the greater opportunities that come from being part of Amber Beverage Group. I also take this opportunity to acknowledge the role that our dedicated team has played in helping make Walsh Whiskey the success it is today.”

Walsh Whiskey has been at the forefront of the revival of Irish Whiskey since its launch. The Irishman, the company’s original brand, is a suite of nine single malt-led whiskeys. Writers’ Tears is a range of eight pot-still-focused whiskeys.

More for you

Raj Patel

Raj Patel

National Lottery retailers help raise landmark £50bn for good causes

Today, on The National Lottery’s 30th birthday, operator Allwyn is announcing that, through selling tickets, National Lottery retailers have helped players raise a landmark £50 billion for Good Causes since 1994 – funding an incredible 700,000 individual projects across the UK.

Allwyn is also announcing that National Lottery retailers have now earned over £8 billion in sales commission since the first draw on Saturday 19 November 1994.

Keep ReadingShow less
Bacardi Cocktail

Brits ditch tea for G&T

Nearly half of Brits (44%) say they would prefer a G&T to a cup of tea when getting together with friends, according to a new survey by spirits major Bacardi Limited.

The UK consumer survey was conducted as part of the sixth annual Bacardi Cocktail Trends Report which anticipates the key trends redefining global cocktail culture and the spirits business in 2025.

Keep ReadingShow less
Tractors take to the streets of Westminster as demonstrators attend a farmers rally on November 19, 2024 in London, England. Thousands of farmers descended on central London to protest against changes to inheritance tax announced in the budget last month. The farmers argue that the changes will destroy family farms and that the nation's food security is at risk, while the government says that the change will likely affect only around 500 larger estate farms. (Photo by Carl Court/Getty Images)

Tractors descend on Westminster as farmers protest begins

Thousands of British farmers today (19) are set to march to Parliament Square to protest against the end of an inheritance tax exemption that has helped family farms pass down the generations, saying the move will threaten food production.

First unveiled in chancellor Rachel Reeves’s Budget, the plans to impose inheritance tax on farms worth more than £1m have sparked fury among rural communities, who have contested the government’s assertion that small family farms will not be impacted by the changes.

Keep ReadingShow less
Bestway launches Christmas 'Profit Express' campaign

Bestway launches Christmas 'Profit Express' campaign

Retailers are invited to board Bestway’s Profit Express’ train as Bestway Wholesale launches its major Christmas campaign to its B2B customers across its nationwide depots, allowing retailers to access to its leading festive deals to drive shopper footfall against the backdrop of the theatre. The campaign will be live until Thursday 2 January 2025 giving customers the elevated, engaging and high impact theatre they have become famous for over the last three years.

In collaboration with key suppliers, the ‘Profit Express’ festive campaign delivers all the magic of theatre and festive fun, ensuring exceptional visibility and engagement for its expected 80,000 retailers shopping the Christmas campaign.

Keep ReadingShow less
imperial brands

Pricing and Next Generation Products surge boost Imperial Brands revenue and profits

Imperial Brands has reported a robust performance for the fiscal year ending September 30, 2024, helped by strong cigarette prices and rise in its Next Generation Products (NGP) segment.

The group, whose brands include Golden Virginia tobacco, Rizla rolling papers, Winston cigarettes and the vaping brand blu, delivered a 4.6 per cent increase in tobacco and NGP net revenue on a constant currency basis. This was driven by strong pricing in the tobacco segment, which offset a 4 per cent decline in volume, and a remarkable 26.4 per cent rise in NGP revenue.

Keep ReadingShow less