Forecourt operator Ascona Group has added the 50th site to its portfolio, acquiring the BP branded Anker Service Station in Nuneaton.
The Pembrokeshire-based operator has also secured backing from Crestline Europe and Nash Business Capital to more than double its portfolio to 120 sites in 2021.
One of the UK’s fastest-growing forecourt operators, Ascona Group has gone from two to 50 sites across the UK in just two years since it embarked on its current growth strategy in 2018.
“Our 50th site is a real landmark for us and a testament to the successful formula we have built at Ascona,” commented Darren Briggs, founder and chief executive.
“The forecourt sector has been rapidly evolving in the UK, with customers wanting more from their visits, and our innovative range of retail services, including shopping, coffee, food to go and launderettes, is proving increasingly popular.”
The group said Covid-19 restrictions continue to drive a rapid evolution in the sector, with its forecourt stores experiencing significant growth in sales.
“2020 has been a pivotal year for us and we see a huge future opportunity for both organic and acquisitive growth in the market. We believe we have the team, the formula and the backing to go after it,” Briggs added.
Ascona has proved a popular buyer for family-owned sites as it values long-term relationships and keeps existing teams in place. The group has strategic partnerships with Costa and Nisa, alongside a range of in-house brands.
