Benecol is set to expand its cholesterol-lowering product range, with new delicious Benecol OAT.
The new range is expected to appeal to new (35+) consumers in the category, looking for healthy, great tasting and convenient products.
New Benecol OAT is 100 per cent plant based, making it a delicious new way to take care of heart as Benecol OAT lowers cholesterol with plant stanols.
Affecting approximately four in 10 adults in the UK, high cholesterol is a major risk factor in the development of coronary heart disease, the leading cause of death worldwide.
The range features a variety of delicious flavours of OAT Shots, including strawberry, raspberry & blueberry and mango and OAT Yogurt in blueberry and plain.
