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Britvic appoints new Chief Procurement Producer

Britvic has announced that Matt Swindall has been appointed as the new chief procurement producer of the company.

Mr Swindall has more than 20 years’ experience working for Coca-Cola, both for Coca-Cola Enterprises in Europe and the United States and has held a series of roles within the Coca-Cola Company in both procurement and supply chain operations.


Most recently, he leading the drinks company through the global procurement for plastics packaging and sweeteners.

Steve Potts, Britvic’s chief information, transformation & digital officer, said: “I am delighted to welcome Matt to Britvic. Matt’s wealth of industry experience makes him perfectly suited to lead Britvic’s international procurement function.

“Through Matt’s leadership, we will continue to establish a sustainable, fair and robust approach to procurement that delivers value for our suppliers, helps us to grow our business, and realise our vision to be the most dynamic soft drinks company, creating a better tomorrow.”

Matt Swindall said: “As a company, Britvic has an incredible 175 year history, is recognised by our consumers for its rich portfolio of brands and has truly ambitious plans.

“I was hugely impressed by the passion of the company’s experienced, diverse leadership team and the value they see in an integrated procurement organisation.

“The chance to lead the procurement team, focus our people development around core ‘best in class’ practices, and play a significant role in contributing to the company’s ambitions represents an incredible opportunity.”

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