Skip to content
Search
AI Powered
Latest Stories

Burts Chips brings back festive Maple Glazed Pigs in Blankets potato chips

Burts Chips brings back festive Maple Glazed Pigs in Blankets potato chips

Independent snack maker Burts Chips said it will be bringing back its Christmas inspired Maple Pigs in Blankets potato chips for 2022.

On the back of phenomenal sales in 2021 with the crisps exclusively available via Costa Coffee, the flavour will newly be available to all outlets.


This year Burts Chips has brought a raft of NPD and line extensions to market while enjoying 300 per cent growth in the last five years. The premium bagged snack producer hopes to capitalise on sales throughout 2022’s festive season with the return of this much-loved limited-edition flavour.

“We’re delighted to be bringing a bit of festive cheer to snack lovers once again this Christmas,” commented Dave McNulty, chief executive.

“Our Maple Pigs In Blankets potato chips bring together all of the best things about the brand, hand-cooked by our expert team of fryers in Devon for the ultimate crunch and featuring a seriously tasty limited edition flavour. We’re excited to be making this product available to all outlets for 2022.”

Last year, Burts Chips Maple Pigs In Blankets small batch, hand-cooked potato chips tapped into consumer demand for innovative flavours with a strong British heritage. With provenance being such an important element for Burts, the Maple Pigs In Blankets much-anticipated return will see packs feature its new branding, that nods to the South West landscape and coastlines. The new packs will land in-store from mid-late September.

Made with care in Devon using the highest quality ingredients, the 40g packs of Maple Pigs In Blankets potato chips combine smokey sausage and bacon flavours with a hint of sweet maple glaze and are free from gluten, added MSG, artificial colours and flavours, making for the perfect festive snack.

More for you

Gordon’s Premium Pink launches new ‘Mix It Up’ moderation campaign

Gordon’s Premium Pink launches new ‘Mix It Up’ moderation campaign

Gordon’s has unveiled a new ATL campaign, “Mix It Up”. The ad, which shows consumers choosing to pace their consumption by switching between Gordon’s Pink and Gordon’s Pink 0.0%, has been created to empower consumers to moderate their consumption in a way that works for them.

Mix It Up is the first Gordon’s campaign to bring both Gordon’s Pink and Gordon’s Pink alcohol-free variants together in one advert. With 36 per cent of drinkers currently pacing their consumption with soft drinks and 49 per cent of alcohol-free occasions also featuring alcohol, the campaign offers those looking to moderate an option that doesn’t compromise on taste.

Keep ReadingShow less
Jameson teams up with Admiral, for a tracksuit modelled by Kyle Jameson

Jameson teams up with Admiral, for a tracksuit modelled by Kyle Jameson

Irish Whiskey brand Jameson has been the English Football League's (EFL) main spirits sponsor for two seasons and is deeply entrenched in all aspects of the league, including player sponsorships. It has now signed up with Admiral to celebrate both brands' association with the beautiful game. They have worked closely together to create a full retro-inspired tracksuit in Jameson’s signature green, featuring key elements from Admiral’s world-famous designs for team performance wear, to create a slouchy royal green trackie ready prepped for pubs, presents, party games and freezing cold five-a-sides this Christmas.

Jameson shares a history rich with the beautiful game, so teaming up with an iconic heritage brand like Admiral felt like a natural fit, with the results speaking for themselves,” said Josh McCarthy, Brand Director for Pernod Ricard UK. “A classic tracksuit, from two classic brands, to look sharp after the match when buying your mates a round of Jameson, Ginger and Lime. Nostalgia is everywhere at the moment and growing up in Leicester, there was no shortage of Admiral tops in the park and at the local football clubs.”

Keep ReadingShow less
Customer design takes centre stage on new Rizla limited-edition paper

Customer design takes centre stage on new Rizla limited-edition paper

An eye-catching design created by a customer is bringing a unique appeal to a new limited-edition range of king-size slim papers from the iconic Rizla brand.

The Super Thin Silver papers from the UK’s favourite rolling papers brand* come in three exciting and colourful designs, which form a complete image when placed together.

Keep ReadingShow less
ADRIATICO limited edition expression in the Amaretto Collection with Planteray Rum

ADRIATICO limited edition expression in the Amaretto Collection with Planteray Rum

ADRIATICO is once again disrupting the amaretto category by expanding its portfolio, this time in the world of rum. ADRIATICO Amaretto today announces the launch of ADRIATICO Roasted Amaretto Planteray Rum Cask, a new limited edition amaretto made up of only 2,600 bottles, in collaboration with the prestigious rum producer.

This is the fourth limited edition ADRIATICO Amaretto release following the successful Heaven Hill Bourbon Cask, Caroni Rum Cask and Bonollo Grappa Cask expressions. The new limited edition expression ages ADRIATICO Roasted Amaretto for eight months in ex-Planteray Fijian Rum casks, creating an intense amaretto with nuances of classic rum flavours.

Keep ReadingShow less
Gordon’s Premium Pink launches new ‘Mix It Up’ moderation campaign
??????????

Gordon’s Premium Pink launches new ‘Mix It Up’ moderation campaign

Gordon’s is today unveiling its new ATL campaign, "Mix It Up". The ad, which shows consumers choosing to pace their consumption by switching between Gordon’s Pink and Gordon’s Pink 0.0%, has been created to empower consumers to moderate their consumption in a way that works for them.

Mix It Up is the first Gordon’s campaign to bring both Gordon’s Pink and Gordon’s Pink alcohol-free variants together in one advert. With 36 per cent of drinkers currently pacing their consumption with soft drinks and 49 per cent of alcohol-free occasions also featuring alcohol, the campaign offers those looking to moderate an option that doesn’t compromise on taste.

Keep ReadingShow less