Skip to content
Search
AI Powered
Latest Stories

Coca-Cola extends roll out of new attached caps to 500ml bottles

Coca-Cola extends roll out of new attached caps to 500ml bottles

Coca-Cola Great Britain and Coca-Cola Europacific Partners (CCEP) GB is extending the roll out of its attached caps to 500ml plastic bottles, as part of a packaging development across its entire portfolio.

The new design, which will help improve recycling rates and prevent waste, enables the cap to stay connected to the bottle after opening, making it easier to recycle the entire package and ensure no cap gets left behind, even when on the go. The message on the bottle cap has also been changed to ‘I am attached to recycle together’.


From today, people will start to see the new attached caps design appear gradually on 500ml bottles of Coca-Cola Zero Sugar, Diet Coke and Fanta Zero, before being rolled out across all Coca-Cola brands and pack sizes by the end of 2024.

CCEP started the changeover to attached caps on 1.5L bottles of Coca-Cola Zero Sugar, Diet Coke and Fanta initially from its bottling plant in East Kilbride Scotland in May. The latest change to bottles will be rolled out from the business’ manufacturing site in Edmonton, North London.

ccep edmonton thethered caps 02

All of Coca-Cola’s bottles, including the caps, have been 100% recyclable for many years but not all are being recycled due to bottle caps often being discarded and littered.

Coca-Cola said the packaging development is just one of the actions it is taking towards its commitment to a World Without Waste, which will also see the company help collect and recycle a bottle or can for every one that it sells by 2025.

“This small but significant change helps to ensure that when consumers recycle our bottles, the caps stay attached and don’t get left behind as litter,” Stephen Moorhouse, vice president and general manager at CCEP GB, said.

“We know consumers in Great Britain want to dispose of packaging in the right way, and we want to help them do that. We’re pleased to share this change, and we will continue to innovate and create more sustainable ways to enjoy our products.

“We are proud to be leading the industry in Great Britain, with production of the new attached caps to our plastic bottles taking place right here in Edmonton, following £42 in investment into the site since 2017.”

More for you

milky way crispy rolls

Mars Wrigley returns Milky Way Crispy Rolls with Twix And Bounty Variants

Mars Wrigley is set to reinvigorate the chocolate wafer category with the return of the iconic Milky Way Crispy Rolls (22.5g) and the launch of two brand-new variants: Twix Crispy Rolls (22.5g) and Bounty Crispy Rolls (23.4g).

Rolling out across grocery, convenience and wholesale channels from 1 February in a single format, the new range taps into growing shopper demand for nostalgic and exciting new products alike.

Keep ReadingShow less
SERVED launches new premium range

SERVED

SERVED launches new premium range

SERVED, Ellie Goulding’s award-winning RTD brand, has announced the launch of its new range of super premium full-strength cocktails targeting the at home drinking occasion.

SERVED is the fastest-growing ready-to-drink cocktail brand in the UK1 following the success of their double measure 250ml 8% ABV premium accessible range in both retail and convenience channels.

Keep ReadingShow less
cheerios campaign

Cheerios unveils new £5m consumer campaign

Nestlé Cereals has launched a new £5 million media campaign for Cheerios, promoting the “great taste and nutritional value” of the UK’s leading multigrain breakfast cereal brand.

The campaign, launched this month, is forecast to reach more than 24 million UK parents and 93 per cent of households with children, strengthening brand awareness and consideration.

Keep ReadingShow less
Walkers Extra Flamin’ Hot brings the heat this winter

Walkers Extra Flamin’ Hot brings the heat this winter

Encouraging more to embrace the heat this winter, Walkers will join the existing Extra Flamin’ Hot line-up of Doritos, Walkers MAX, and Wotsits Crunchy for a limited time, allowing fans of the flavour to experience the tongue-tingling spiciness on a familiar favourite.

To mark the latest addition to the Extra Flamin’ Hot line-up, the flavour has launched alongside three unexpected, limited edition brand collabs as part of the Temp Drop Collection. From a seriously spicy Ginsters Sausage Roll to Extra Flamin’ Hot flavoured Doughlicious Cookie Dough & Gelato Bites and even some lip-tingling lip balm from UpCircle, the Temp Drop Collection is on hand to set temperatures rising.

Keep ReadingShow less
Pringles fires up UK convenience stores with new Flame Grilled Steak

Pringles fires up UK convenience stores with new Flame Grilled Steak

Sharing crisp brand Pringles is turning up the heat this winter, bolstering its portfolio of bold and innovative crisp flavours with the launch of Flame Grilled Steak.

This latest addition will launch as a convenience channel exclusive, aligned to the brand’s impressive performance across symbols and independents – now worth over £60m, growing at +5.6 per cent versus a category that is seeing a -0.1 per cent decline.

Keep ReadingShow less