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Cono Sur Bicicleta launches fresh new look for 2023

Cono Sur Bicicleta launches fresh new look for 2023
Andy Marino
By Andy MarinoApr 12, 2023
Andy Marino
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Cono Sur, one of Chile’s leading and most innovative wineries, is delighted to announce the launch of new packaging for its award-winning Bicicleta range of wines.

The new look features across the widely available Bicicleta Pinot Noir, Viognier, Sauvignon Blanc and Malbec wines. Cono Sur’s Organic range has also benefitted from a redesign. The move to the new design is rolling out now, with stock being delivered into the key UK customers already.

“We’re so pleased with this new design, which has been a truly collaborative effort with our team in Chile," said Cono Sur Brand Manager in the UK, Javiera Moller. "It looks fresh and contemporary, while still focusing on the bicycles which the brand is famous for.

“Cono Sur has long been known as an innovative and environmentally conscious wine brand, one of the few certified B Corp wineries globally, and our new look will accompany some really exciting activity we’re launching in May.”

The Bicicleta Range available in the UK comprises

Bicicleta Pinot Noir 2021 – the number-one branded Pinot Noir in this country by value

Bicicleta Sauvignon Blanc 2022

Bicicleta Viognier 2022 – the number-one branded Viognier in the country by value

Bicicleta Malbec 2021

Bicicleta Sauvignon Blanc Blush 2022

concha y torocono surjaviera moller

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