Convenience retailers can win prizes in Batchelors Pokémon promotion

Batchelors is giving convenience retailers the chance to win a range of prizes to celebrate its new partnership with Pokémon. Launched in January, the new collaboration offers shoppers a raft of prizes through an unmissable on-pack promotion and now retailers can get a piece of the action.

One lucky retailer will win a Nintendo Switch Console along with a copy of Pokémon Legends: Arceus game and Batchelors stock, while a further ten winners will receive a prize bundle containing a Batchelors branded FSDU and stock from the core Batchelors line-up to fill it, including bestselling products from the Super Noodles and Pasta ‘n’ Sauce ranges.

Open until 7 March, retailers wishing to enter the competition simply need to visit Premier Foods’ dedicated convenience website.

“We have been amazed by the incredibly positive reaction to our new partnership with Pokémon across the convenience and wholesale channel, and are delighted to be able to invite retailers to get involved," said Courtney Lewis, Customer Director for Independent Convenience & Wholesale at Premier Foods. "It’s our way of thanking them for all their hard work and support over the years, giving them the chance to win fantastic prizes to help generate sales.”

Remember, there's still time to enter: the retailer-facing competition will close on 7 March, and celebrates the Batchelors brand’s wider partnership with Pokémon, which will see promotional packs available until the end of the month.