Skip to content
Search
AI Powered
Latest Stories

Custard, champagne boost grocery sales to £2.8bn over Coronation week: NIQ

Custard, champagne boost grocery sales to £2.8bn over Coronation week: NIQ
(Photo by Carl Court/Getty Images)
Getty Images

UK shoppers embraced celebrating the coronation with family and friends at street parties or picnics with party accessories (+107 per cent), cream and custard (+73 per cent), sparkling wine (+71 per cent) and champagne (+70 per cent) seeing the highest category growths compared to the previous year.

According to new data, released on Monday (15) from NIQ (formerly NielsenIQ), 15.7 per cent shoppers wholeheartedly embraced Coronation celebrations with UK supermarket sales topping £2.8bn for the week ending 6th May 2023, exceeding the £2.7bn recorded during the Jubilee week in June 2022, reveals


Many shoppers opted to celebrate the Coronation and bank holiday weekend by creating their own teatime treats, as NIQ data reveals an uplift in sales for ingredients such as fresh dough/pastry (+56 per cent), eggs (+45 per cent) and sugar & sweeteners (+40 per cent). There was also an increase in sales of beer, wine and spirits (+23 per cent) vs the same week last year.

However, with financial challenges and soaring inflation still top of mind with consumers, NIQ data from the week ending 29th April – the week prior to the coronation – shows that frozen (16.3 per cent) was the highest performing category in terms of sales. Brits opted to plan ahead and stock up their freezers with frozen poultry (31 per cent), frozen potatoes (29 per cent) and frozen chips (28 per cent). This may indicate some planned cost-saving measures as shoppers sought to cut back on spend the week before in order to allow themselves flexibility to spend extra on special treats during the celebratory bank holiday weekend.

Mike Watkins, NIQ’s UK head of retailer and business insight, said: The latest figures show that despite many being financially constrained in the cost-of-living crisis, shoppers still allowed themselves to indulge in additional groceries and treats so they could celebrate the Coronation and long weekend.

"However, this is a balancing act – while one week they are allowing themselves to indulge, the weeks in between still indicate cost-saving measures, such as stocking up on frozen goods or ambient – shelf stable – goods that are cheaper and last longer. The Coronation has added a welcome boost to grocery sales, with many shoppers taking advantage of retailers’ discounts and other incentives.”

More for you

Budget 2024: Local shops to face significant new pressure

(Photo by JUSTIN TALLIS/AFP via Getty Images)

(Photo by JUSTIN TALLIS/AFP via Getty Images)

Budget 2024: Local shops to face significant new pressure

Local shops will face significant new pressures as a result of today’s Budget, the Association of Convenience Stores (ACS) has warned.

Chancellor Rachel Reeves' budget's impact will be felt unevenly across the UK’s 50,000 convenience stores, with some measures such as business rate relief and the increased employment allowance mitigating costs for smaller independent stores, while providing no help for chains and larger independent businesses.

Keep ReadingShow less
Post Office cash deposits and withdrawals
Post Office, DPD partners to rollout ‘Click and Collect’ services
Post Office, DPD partners to rollout ‘Click and Collect’ services

Parliament to launch inquiry into Post Office Horizon scandal compensation delays

Parliament is to launch an inquiry into delays in compensation settlements for sub postmasters affected by the Horizon scandal.

The newly-formed Business and Trade Select Committee will call ministers, subpostmasters and their lawyers to give evidence next week with a second session to follow in mid-November. The Committee’s chair, Liam Byrne MP told ITV News that there was “definitely a delay” in people coming forward for payment.

Keep ReadingShow less
C-store body warns of 'inflation-busting increase in wage costs'
Woman Holding British Pound
Getty Images/iStockphoto

C-store body warns of 'inflation-busting increase in wage costs'

Convenience store body Association of Convenience Stores (ACS) today (30) has warned the Chancellor about the negative effects of the new National Living Wage (NLW) increase, a day after the Chancellor announced a pay rise for over 3 million workers next year, with NLW rates rising by 6.7 perc cent.

From April 2025, the NLW will increase from £11.44 to £12.21 while 18-20 National Minimum Wage will rise by £1.40 per hour to £10 - the largest increase on record, marking the first step towards a single adult rate.

Keep ReadingShow less
Bacup Wine and Convenience shop, 34 Burnley Road, Bacup.

Bacup Wine and Convenience shop, 34 Burnley Road, Bacup.

Robbie MacDonald via LDRS

Shop’s licence bid rejected over illegal vapes and ‘no regard’ for children’s safety

A Rossendale shop has had a licence bid rejected after repeatedly selling vapes to children and having illegal products on its premises.

Management at the Ibra Superstore at 34 Burnley Road, Bacup, have shown ‘no regard’ for children’s protection and safety, and have insufficient controls for licensing, Rossendale councillors have ruled.

Keep ReadingShow less
SPAR retailer hits target to secure £100,000 free stock from James Hall

SPAR retailer hits target to secure £100,000 free stock from James Hall

SPAR North of England retailer Dara Singh Randhawa’s family store has been awarded £100,000 of free stock after hitting all his targets since moving to the symbol.

Dara and his family, who have their SPAR store in Patrington in the East Riding of Yorkshire, joined SPAR through its association with James Hall & Co. Ltd in August 2023 having taken the decision to maximise the store’s potential.

Keep ReadingShow less