Delice de France (formerly part of ARYZTA Food Solutions) has announced the launch of two limited edition Easter products.
Hot Cross Buns in packs of four will be the new offering for 2020, joined by the Cracked Egg Muffin which comes back on popular demand.
“Half of convenience store retailers believe that getting behind seasonal events with themed displays, products and promotions will create a more enjoyable experience for their shoppers, resulting in greater basket size and spend,” commented Jenny Bayliss, sales operations director at Delice de France.
“Our Hot Cross Buns will help retailers to maximise bakery sales in the run up to Easter, while our Cracked Egg Muffins are perfect for consumers looking for something a little different versus traditional chocolate Easter eggs.”
The Cracked Egg Muffins (RRP £1.20) are supplied frozen, in cases of 28 and can be ready to serve in just 90 minutes. Hot Cross Buns are available in cases of 24 (RRP 1.50).
