Dolin, a historic family-owned spirits company established in 1821 in the Alpine region of Savoie, France, is set to expand its UK presence through a new distribution partnership with Mangrove Global.
With a legacy spanning over two centuries, Dolin has distinguished itself through authentically sourced local ingredients and traditional production methods that create premium spirits to be enjoyed worldwide. The company's first international Vermouth award in 1876 marked the beginning of its enduring reputation in Parisian cafes and European cocktail culture.
“Aperitifs like Vermouth have enjoyed a renaissance in the last few decades, and Dolin represents the quintessential French classic,” said Nick Gillett Managing Director of Mangrove Global. “The Mangrove team have long admired the range, and we’re excited to showcase these exceptional, provenance-driven spirits.
“We’re all about exceptional brands that celebrate the heritage and craftsmanship behind their liquids, and Dolin fits the bill perfectly. We’re ready to get started, building upon all the wonderful work that’s been done so far.”
The partnership arrives at a pivotal moment, as contemporary drinkers increasingly seek spirits with strong heritage, authenticity, and provenance. Dolin Vermouths embody these qualities in abundance, with their lighter, more delicate flavours making them a perfect choice for a wide range of cocktails, such as the classic martini, or even enjoyed neat.
Each Vermouth is crafted through the maceration of at least 30 Alpine botanicals in white wine, offering a complex flavour profile that has consistently ranked Dolin among the top five global Vermouth brands since 2020.
Joining the Mangrove portfolio will be Dolin Vermouth Dry, Dolin Vermouth Rouge, Dolin Vermouth Blanc, and Dolin Chamberyzette, the latter of which is a delicate cocktail made from Dolin’s white Vermouth Blanc and its much-loved Liqueur Framboise – strawberry liqueur. Each variety of Dolin’s Vermouth uses a unique selection of herbs and plants, blended with quality wine to achieve the resulting flavour – a flavour which, as noted by Drinks International, has kept Dolin amongst the top five best-selling Vermouth brands, since 2020.
Pierre-Olivier Rousseaux President Owner of Dolin said: “We are delighted with this new partnership. Mangrove will bring its distribution expertise and its solid presence in the spirits sector to promote the authenticity of Dolin products in the UK, while respecting the heritage and artisanal know-how for which our brand is renowned since 1821.”
Vodka brand Smirnoff is launching a brand-new product: Smirnoff Miami Peach Spirit Drink. New Smirnoff Miami Peach combines juicy-sweet peach flavours with the smooth taste of Smirnoff Vodka, inspired by the vibrant energy of summer days on Miami Beach. Peach is a delicious and versatile flavour making it perfect for creating a range of simple and impressive serves.
New product launches in the flavoured vodka category contributed £7.6m growth in the off-trade last year, and Smirnoff is looking to drive further incremental sales in the category as consumers look to experiment with new favourites ahead of the summer.
“Smirnoff has driven the growth of spirit flavours in the off-trade with previous launches like Cherry Drop, Mango and Passionfruit, and Raspberry Crush,” said Jessica Lace, Head of Smirnoff GB. “Our brand is an expert in this space, with Raspberry Crush being the biggest flavoured spirit launch of the last three years, generating the highest sales value among new products launched in spirits.
“Peach is the flavour of the moment, and Smirnoff Miami Peach gives shoppers the opportunity to experiment with different mixers to create their own peachy summer serve. The spirit drink pairs perfectly with lemonade for a delicious and simple mixed drink that will bring the Miami vibes to the UK, alternatively shoppers can experiment with a Miami Peach Sunrise or Miami Peach & Iced Tea to level-up cocktail night at-home!”
To support the launch of Miami Peach, a creative 360 marketing campaign is being launched, celebrating the colourful vibrancy of Miami across A/V, social, experiential and out of home. The through the line campaign will connect music, entertainment and culture with the fruity flavours of Smirnoff Miami Peach to create unforgettable moments. Retailers will be able to sign up through Diageo One to get exclusive point of sale displays to bring Miami to their stores and evoke summer year-round for their customers.
New Smirnoff Miami Peach will be available as a 70cl spirit drink (35 per cent ABV) that is launching on 1 March and as well as a convenient ready-to-drink 250ml can mixed with lemonade (five per cent ABV) which is launching on 7 March.
Having entered the UK’s Top 10 Spirits in 2024, rising three places up the ranks verses last year, Jameson is continuing to recruit consumers through its Jameson, Ginger & Lime serve, newly extended Premium range, and its long-term partnership with the English Football League (EFL), the latter having helped deliver record high equity levels for the brand.
This St. Patrick’s Day, Jameson will bring to life its three core values of being welcoming, smooth and light-hearted, with a new campaign "Must Be A Jameson". Set to reach over 15 million consumers, the TV partnership will be live from 24 February to 14 April via Sky Sports, as well as Video on Demand (including ITV, Channel 4, Prime Video) and online video (YouTube).
Wembley Jameson event
The Sky Sports tie-up supports the brand’s long-term partnership with the EFL and as part of this, a large-scale experiential event will also be executed at the Carabao Cup Final on Sunday 16 March. The Jameson Bus "Orla Board" will be ready to greet over 80,000 Liverpool and Newcastle United fans as they descend on Wembley Stadium to see one team lift the trophy. The bus will be serving Jameson, Ginger & Lime drinks, handing out Jameson merchandise, as well as encouraging football fans to drink responsibly though the distribution of water as part of Pernod Ricard’s Drink More Water campaign.
“We’re going to paint the whole month green, not just St. Patrick’s Day Weekend!" said Josh McCarthy, Brand Director for Pernod Ricard UK. "The last 18-months has seen us gain so much momentum thanks to the hard work of our teams. We’ll be toasting all that’s great about Jameson with fans of our whiskey, our partners and some of our favourite creators. We’ve got a Yard Sale Pizza collab for the food lovers, our Jameson Bus at Wembley for the League Cup Final with the EFL and Jameson, Ginger & Lime samples to share with consumers across the country, you’re not going to miss us this March. Sláinte!”
Heineken UK is expanding its classic Irish stout brand, Murphy’s (four per cent ABV), with the introduction of new 4x440ml and 10x440ml multipacks to tap into the stout category’s growing popularity. The new formats will roll out across the grocery, wholesale and convenience channels from March 2025.
The stout category has performed incredibly well over the past year as consumer demand for the "black stuff" surges, with strong value and volume growth in the total market of +23.7 per cent and +18 per cent, respectively. In the off-trade, specifically, stout has grown +15.6 per cent in value and +11.3 per cent in volume.
Founded in Cork in 1856, Murphy’s Irish Stout has always been a trusted, authentic stout brand, and this position has been solidified over the past year as the demand for stout has increased and consumers explore the category further – with many discovering Murphy’s for the first time due to increased distribution in pubs and bars.
Murphy’s saw a significant increase in sales across 2024, resulting in a total uplift of 104 per cent for the year. This peaked in December, when there was overwhelming demand for Murphy’s, with pints up an incredible 632 per cent in UK pubs and bars, compared to the same period in 2023.
“Given stout’s surging performance across the total market, we have seen consumers explore the category further,” said Alexander Wilson, Category & Commercial Strategy Director, Off Trade.” As a credible, authentic stout option, Murphy’s has exploded in the on-trade over the past year. This expansion of formats in the off-trade will enable even more customers to maximise the stout opportunity and provide consumers with quality options to enjoy at home.”
Murphy’s boasts a well-fired, toasty and earthy taste with notes of toffee, coffee and chocolate. Its silky-smooth feel also features aromas of coffee grinds, mocha, chocolate, sweet, and malt syrup.
Murphy’s Irish Stout
Pack size: 4x440ml / 10x440ml
Case size: 6x4x440ml / 2x10x440ml
RRP: £5.00* / £12.00*
ABV: 4%
*Recommended retail price only. Retailers are free to set their own prices.
The stout category has performed incredibly well over the past year as consumer demand for the "black stuff" surges, with strong value and volume growth in the total market of +23.7 per cent and +18 per cent, respectively. In the off-trade, specifically, stout has grown +15.6 per cent in value and +11.3 per cent in volume.
Founded in Cork in 1856, Murphy’s Irish Stout has always been a trusted, authentic stout brand, and this position has been solidified over the past year as the demand for stout has increased and consumers explore the category further – with many discovering Murphy’s for the first time due to increased distribution in pubs and bars.
Murphy’s saw a significant increase in sales across 2024, resulting in a total uplift of 104 per cent for the year. This peaked in December, when there was overwhelming demand for Murphy’s, with pints up an incredible 632 per cent in UK pubs and bars, compared to the same period in 2023.
“Given stout’s surging performance across the total market, we have seen consumers explore the category further,” said Alexander Wilson, Category & Commercial Strategy Director, Off Trade.” As a credible, authentic stout option, Murphy’s has exploded in the on-trade over the past year. This expansion of formats in the off-trade will enable even more customers to maximise the stout opportunity and provide consumers with quality options to enjoy at home.”
Murphy’s boasts a well-fired, toasty and earthy taste with notes of toffee, coffee and chocolate. Its silky-smooth feel also features aromas of coffee grinds, mocha, chocolate, sweet, and malt syrup.
Murphy’s Irish Stout
Pack size: 4x440ml / 10x440ml
Case size: 6x4x440ml / 2x10x440ml
RRP: £5.00* / £12.00*
ABV: 4%
*Recommended retail price only. Retailers are free to set their own prices.
Absolut is serving up something special with the group, Sugababes. Just like the girls themselves, this exciting cocktail range is all about flavour, style, and creativity. Featuring renowned Absolut Vodka flavours — including Absolut Raspberri, Absolut Vanilia, and Absolut Hunni — each cocktail puts a fresh twist on a classic recipe, capturing the essence of the Sugababes in every sip.
AbsolutPush the Berri Button Collins – by Mutya
AbsolutRound Round Martini – by Keisha
AbsolutHunni Like Me Martini – by Siobhan
Absolut and Sugababes are calling all fans to go "Round Round" to their local stores to be in the mix for winning exclusive prizes including tickets, merch and signed goodies. Consumers will be able to enter a competition to see the band live on their 2025 tour just by scanning a QR code in-store and can increase their chances to win by purchasing a bottle of Absolut flavoured vodka (Absolut Hunni, Absolut Raspberri and Absolut Vanilia). Consumers will be asked to input the last four digits of the bottle’s barcode as proof of purchase when entering the competition via the Absolut website.
Throughout their 2025 tour, the iconic pop trifecta will be autographing a limited number of Absolut flavoured vodka bottles, which will be available for fans to win across Absolut’s social media channels throughout the tour. Additionally, Absolut will be offering limited ‘Tab on Tour’ bar tabs at selected Revolution venues throughout Sugababes April tour (T&Cs below).
“Absolut believes we’re Born To Mix – celebrating the power of blending, whether it’s drinks, ideas or people," said Alison Perrottet, Brand Director for Absolut UK. "With a legacy of supporting creative communities since 1979, Absolut partners with artists and musicians to spark cultural conversations and inspire progress. This partnership with the Sugababes, a group celebrated not only for their music but also for representing reinvention and unity, showcases how blending voices, talents, and perspectives can inspire and celebrate diversity and creativity.
Perrottet continued: “We’re buzzing to share this Absolut Vodka cocktail collection with you – each drink is inspired by our own bold and unique style! From the playful energy of Mutya’s Push the Berri Button Collins to the sophistication of Keisha’s Round Round Martini, and the classic charm of Siobhan’s Hunni Like Me Martini. It’s all about mixing things up, having fun, and bringing new twists to classic recipes we love. Enjoy! – Sugababes.”
Jack Daniel’s and Coca-Cola ready-to-drink (RTD) has been crowned the winner of the Pre-Mixed Spirit category at the 2025 Product of the Year Awards, the UK’s largest consumer-voted accolade for product innovation.
The launch in March 2023 brought the two brands together, each with a vast global footprint, to offer a convenient, consistent bar quality drink for consumers to enjoy at home. Voted by a panel of 8,000 shoppers, the win reflects the popularity of the product among consumers and retailers alike.
To date, the drink – which includes variants with and without sugar – has generated more than £55m in sales, with Jack Daniel’s & Coca-Cola Original Taste becoming GB's top-selling ARTD SKU. The Zero Sugar variant caters to rising demand for low and no sugar options, contributing 16 per cent of sales so far and showing strong growth potential.
To help deliver visible value for convenience shoppers, the brand introduced price-marked packs (PMPs) last summer – further solidifying Jack Daniel’s & Coca-Cola RTD as a must-have offering in the convenience channel, where value remains one of shoppers’ primary motivations.
“We’re absolutely thrilled to win this prestigious award, particularly because it’s voted for by consumers themselves,” said Elaine Maher, Associate Director, Alcohol Ready-to-Drink at CCEP GB. “It’s the ultimate seal of approval, and with 71 per cent of shoppers more likely to buy a product that has won, the drink is set to go from strength to strength.
"This achievement is a powerful reminder of why we’re so passionate about innovation and delivering what consumers want in the ARTD category – which is worth £554m in GB. It’s the perfect way to kick off what’s set to be a very exciting year for our ARTD portfolio, with incredible new launches and campaigns set to unlock continued growth."
Celebrating 21 years of innovation in the UK, the Product of the Year Awards operates in more than 45 countries, offering a trusted seal that boosts brand recognition, increasing consumer awareness by 81 per cent and purchase intent by 71 per cent, helping to reinforce Jack Daniel’s & Coca-Cola ARTD’s leadership in the booming ARTD category.