Skip to content
Search
AI Powered
Latest Stories

Geek Bar launches new packaging to tackle counterfeit vaping products

Geekbar Nicotine Versions
File pic of Geek Bar products

Disposable vape manufacturer, Geek Bar, has launched a range of new packaging to help combat counterfeit and non-compliant vaping products, stated recent reports.

The new packaging will distinguish the legitimacy of its products by emphasising the positioning of the security code, allowing both retailers and consumers to check the authenticity of the product.


The makeover also includes a new top-integrated seal, which will allow consumers to open the Geek Bar using a tear brace. Geek Bar has also replaced the certification and environmental protection information to emphasis the recyclable nature of the product.

Allen Yang, chief executive at Geek Bar, said: “As a leading brand of disposable vapes in the UK, it is crucially important to us that we are putting all the measures in place to ensure non-compliant and counterfeit vapes do not bring harm to our customers.

“We will not accept products that do not meet UK regulations entering the market and we hope that our new packaging will make it easier for people to check the veracity of the products and alert us to any unregulated sales.

“Our message to distributors and retailers who allow this to happen is that it has to stop now.

“Through our compliance partner, we are working extremely closely with the UK Vaping Industry Association and regulators to assist them in removing non-compliant products from the UK market.”

Consumers and retailers can check the authenticity of products by verifying the security code at https://www.geekbar.com/security-code.html. Retailers and distributors can also report suspected counterfeit and non-compliant products at legal@geekbar.com and the company is incentivising retailers to report counterfeits or products that do not comply with UK regulations.

The move comes weeks after the vaping brand launched a new campaign aimed at retailers to help stem the flow of counterfeit and non-compliant vaping products finding their way onto the UK market.

It has produced a leaflet which will accompany all Geek Bar products heading to the UK from this month, detailing its measures to combat the counterfeit and non-compliant vape market. The leaflet is also being sent to all local authority trading standards teams across the UK.

More for you

DIABLO announces partnership with The Devil Wears Prada musical

DIABLO announces partnership with The Devil Wears Prada musical

Diablo, the producer of disobediently good wines, has inked a partnership with new musical The Devil Wears Prada, which makes its UK debut in London this month.

Diablo (which means "devil" in Spanish) will feature on programmes, and competitions will be run to award tickets for the shows, which run until 31 May 2025. Diablo wines will also be poured at Elton John’s Opening Night Gala at the British Museum in London on 1 December, where a bespoke "Diablo" bar will be built.

Keep ReadingShow less
Tilda tin

Tilda unveils limited-edition tin

Tilda has announced the launch of its 2024 limited-edition tin, created in collaboration with Lovo, a non-profit organisation dedicated to empowering and inspiring women and their families.

The tin will be available from November at independent retailers, offered free with a 2kg purchase of Tilda Pure Basmati Rice for a limited time only.

Keep ReadingShow less
ADRIATICO limited edition expression in the Amaretto Collection with Planteray Rum

ADRIATICO limited edition expression in the Amaretto Collection with Planteray Rum

ADRIATICO is once again disrupting the amaretto category by expanding its portfolio, this time in the world of rum. ADRIATICO Amaretto today announces the launch of ADRIATICO Roasted Amaretto Planteray Rum Cask, a new limited edition amaretto made up of only 2,600 bottles, in collaboration with the prestigious rum producer.

This is the fourth limited edition ADRIATICO Amaretto release following the successful Heaven Hill Bourbon Cask, Caroni Rum Cask and Bonollo Grappa Cask expressions. The new limited edition expression ages ADRIATICO Roasted Amaretto for eight months in ex-Planteray Fijian Rum casks, creating an intense amaretto with nuances of classic rum flavours.

Keep ReadingShow less
Gordon’s Premium Pink launches new ‘Mix It Up’ moderation campaign
??????????

Gordon’s Premium Pink launches new ‘Mix It Up’ moderation campaign

Gordon’s is today unveiling its new ATL campaign, "Mix It Up". The ad, which shows consumers choosing to pace their consumption by switching between Gordon’s Pink and Gordon’s Pink 0.0%, has been created to empower consumers to moderate their consumption in a way that works for them.

Mix It Up is the first Gordon’s campaign to bring both Gordon’s Pink and Gordon’s Pink alcohol-free variants together in one advert. With 36 per cent of drinkers currently pacing their consumption with soft drinks and 49 per cent of alcohol-free occasions also featuring alcohol, the campaign offers those looking to moderate an option that doesn’t compromise on taste.

Keep ReadingShow less
STG’s festive favourite has a new limited-edition pack

STG’s festive favourite has a new limited-edition pack

Scandinavian Tobacco Group UK is pleased to introduce this year’s limited-edition pack for its ever-popular Henri Wintermans Half Corona brand, which is available to retailers now.

The Henri Wintermans Half Corona is easily the biggest brand in the medium / large segment and is now the UK’s fifth biggest selling cigar in value terms, with annual sales worth £16.3m. This new limited edition "Gentleman" pack adds a personal touch to the brand and celebrates its long heritage and continuing success, designed in a timeless pin stripe suit with the logo and information stitched into the fabric, which reflects both the aspirational nature of the product and the attention to detail that goes into crafting these fine cigars. Despite the changes to the packaging, the cigars inside of course remain the same.

Keep ReadingShow less