Gnaw announces four reassuringly chunky, flat Easter eggs

Christmas may be in our rear-view mirrors but that only means that Easter is getting ever closer, which is why Gnaw Chocolate has introduced a range of reassuringly chunky flat eggs in an array of intriguing formats: Rocky Road, Totally Nuts, Chocolate Curls and Eggs-travaganza offerings.

Consumers might be under the misapprehension that Gnaw’s refusal to subscribe to hollow, “airy” eggs could be down to attention-seeking gimmickry but in truth you couldn’t be more wrong.

When a chocolatier insists on only using Columbian chocolate to assemble 40 per cent cocoa milk chocolate, it’s important to create a thickness that not only ensures a suitably satisfying snap but provides the all-important density that can accommodate the tasty inclusions.

More important of all, a flat egg requires less packaging than a rotund “image over substance” hollow egg, which is very important when Gnaw takes pride in its stance as an artisanal chocolate producer with strong sustainable values:

• Leaning heavily on clean, solar energy provided by the panels on their manufacturing unit
• Refusing to dabble in planet unfriendly palm oil
• Using 100 per cent compostable/recyclable chocolate wrappers using planet-friendly vegetable inks
• In 2025 relaunching their iconic chocolate buttons in leading-edge pouches with a zero micro plastic footprint

All four Gnaw eggs have a £10 RRP and vary in weight (148g – 115g depending on topping) and are available throughout the independent channel (via wholesalers such as Cress, Diverse & Cotswold Fayre).