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Halewood appoints Neil Jardine as new managing director

Halewood appoints Neil Jardine as new managing director
Neil Jardine

Halewood Artisanal Spirits has announced the appointment of Neil Jardine as managing director for its UK and Eire business.

Jardine joins the business from Roust UK Ltd where he led the innovation and sustainability programme in the UK, and focused on expanding its spirits portfolio to drive business growth.


With previous roles at major FMCG businesses from Disaronno, where he was instrumental in setting up its UK business, to Greene King, where he worked for 16 years, Jardine brings 25 years of experience to the role.

“With such a wealth of experience within the food and drink sector, Neil is a great fit for Halewood. We’re pleased to welcome him to his new role of Managing Director and look forward to working closely together in the future,” Stewart Hainsworth, Halewood chief executive, said.

Neil Jardine commented: “Halewood is an innovative, fast paced spirits company with an impressive portfolio of premium spirits from Whitley Neill Gin and Dead Man’s Fingers Rum, to its growing whisky range including Aber Falls and Crabbie’s. It’s a really exciting time to be joining the business, and I look forward to working closely with the team to drive the business forward.”

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Called FedPlus, the scheme offers a range of discounts on a host of goods and activities, from everyday purchases to luxury products.

Through FedPlus, Fed members will have access to a range of fantastic money-saving benefits covering a wide variety of areas – from health and well-being to home and car essentials, and from food and drink to fashion and tech, entertainment, travel and experiences.

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Members can access the scheme through thefedonline.com website. It went live yesterday (October 31).

FedPlus is managed and run for the Fed by Parliament Hill Limited, which has been providing benefit management solutions for membership organisations for the past 20 years. Top name companies offering discounts include Virgin Experience Days, Nuffield Health, Hotpoint, Halfords, Boots, Curry’s and EE.

Tom Sparke, joint managing director and client services director at Parliament Hill, said: “We are looking forward to working with the Fed to assist them in the fantastic support that it provides for its members.

“The Fed has a strong commitment to supporting its members, which aligns with the Parliament Hill ethos of placing the needs of our clients’ members at the heart of what we do.”