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HARIBO, MAOAM reveal festive line-up of limited-edition treats

HARIBO, MAOAM reveal festive line-up of limited-edition treats
Andy Marino
By Andy MarinoNov 07, 2023
Andy Marino
Andy was born in London just in time to see England win the World Cup, and much later began his career in academia, gaining a PhD in American Literature and lecturing at several universities, including Maryland and Gothenburg in Sweden, and pursuing a sideline in sheep-farming before moving back to London and becoming a literary agent and TV documentary-maker (working for various broadcasters and making series such as the BBC’s Monsoon Railway, set in Bengal). He has written several biographies, including the Second World War story American Pimpernel, and became the official biographer of India’s Prime Minister (then Chief Minister of Gujarat) publishing Narendra Modi, a Political Biography (Harper Collins). Andy joined Asian Media Group in 2018, his first “proper” job, and has been there ever since, believing that, while trade journalism might not save the world, it might just save journalism.
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This Christmas, HARIBO and MAOAM are extending their range to include a festive line up of limited-edition sweet treats that are perfect for sharing across the festive period.

HARIBO and MAOAM's Christmas treats are available in a wide range of sizes and price points so there's guaranteed to be something to suit everyone. Products will be hitting shelves nationwide across all major retailers for a limited time only.

"Christmas is a special time for friends and families to come together and this year we're excited to offer a wide range of sweet treats that start at just 70p so everyone can experience the feeling of childlike happiness this Christmas!" said HARIBO Customer Marketing Controller, Catherine Johnson. "Families are feeling the pinch, but our range of festive treats has something for every budget and occasion across the season, whether you’re wanting to countdown to the big day with your favourite sweets or spread joy with our stocking fillers full of your favourite treats.”

The Christmas "specials" include HARIBO Giant Trees, offering a festive-themed treat that has the loved Strawberry taste and long-lasting chew like Giant Strawbs. Available in pocket sized packs or larger packs to share with friends and familyfrom HARIBO retail stores, Booker, Bestway, Todays and Landmark.

Also new for 2023 is the HARIBO Advent Tree, offering a HARIBO treat each day including Starmix, Tangfastics, Supermix, and Giant Strawbs (Hancocks).

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Other seasonal skus include:

HARIBO Giant Trees, available in 60g, 140g and 160g packs, from 70p*

HARIBO & MAOAM Duo Pouch, 450g, £5.00*

HARIBO Advent Tree, available in 384g packs, £6.00*

MAOAM Advent Calendar, 257g, £8.00*

HARIBO Dear Father Christmas, 48g, £3.50*

HARIBO Selection Box, 182g, £3.00*

HARIBO Superfan Selection, 830g, £6.50*

HARIBO Jelly Babies and Wine Gums Gift Box, 800g, £5.50*

HARIBO Megastars, 800g, £5.50*

HARIBO Sharing Medley, 480g, £5.00*

Stocking Fillers for just £1.50

HARIBO Starmix, Tangfastics, and Giant Trees Gift Cracker Tube, 120g each, £1.50 each*

*Retail prices for products may vary depending on the retailer (prices are at the sole discretion of the retailer).

catherine johnsonharibomaoam

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