JDE Peet’s CFO steps down

Leading pure-play coffee and tea company JDE Peet’s said its chief financial officer (CFO) Scott Gray has decided to step down to be reunited with his family in the US.

JDE Peet’s added that it has appointed a new CFO, but will announce further details regarding the incoming CFO on 26 February 26, when the company publishes its FY 2024 results, in agreement with the incoming CFO’s current employer.

The new CFO is set to assume the position in the second quarter of this year.

Gray played a pivotal role in JDE Peet’s’ successful transition from a private to a public company in 2020, leading critical initiatives in risk management, financial reporting, and capital structure optimisation. He also guided the organisation through unprecedented coffee inflation and macroeconomic and geopolitical challenges in recent years.

In addition to leading the company’s finance and IT functions, Gray assumed the role of interim chief executive prior to the appointment of Rafa Oliveira as chief executive in November 2024.

“On behalf of the board and the executive committee, I thank Scott for his leadership and commitment to JDE Peet’s,” Rafa Oliveira said.

“His focus on excellence has shaped a lasting legacy, leaving behind a company with a robust financial foundation, strong performance and a talented team. As interim CEO, Scott provided critical leadership continuity. We are grateful for his leadership, partnership and collaboration and his commitment to a solid handover. We wish Scott all the very best for the future.”

Gray said: “Resigning was a very difficult decision for me. I am deeply committed to JDE Peet’s and have truly enjoyed leading such a talented team. My wife and I have decided to relocate to the US where our children will soon be starting their higher education. JDE Peet’s is a unique company operating with fantastic people in a great sector. The company is set up for future success and I thank my team and colleagues for the unforgettable journey.”

Ricard Barri Valentines appointed as chief marketing officer

Ricard Barri ValentinesLinkedIn

JDE Peet’s also announces the appointment of Ricard Barri Valentines as chief marketing officer (CMO) and member of the executive committee, reporting to Rafa Oliveira.

Valentines, currently global category director, Instant & Liquid Coffee, has an impressive record of transforming brands, driving sustainable growth, and fostering high-performing teams. He succeeds Fiona Hughes, who has accepted to take on the role of general manager, Australia.

“I welcome Ricard to the executive committee and thank Fiona for her outstanding leadership in introducing a marketing philosophy to the company and bringing life to our portfolio of brands,” Oliveira added.