After three years of developing and honing its Scan & Save loyalty and rewards platform Jisp, the award-winning retail technology company, has announced its plans to provide a "white label" version of the proposition.
The move comes in light of the lack of loyalty schemes available to retailers outside of the large multiple supermarket groups. A clear want and need was identified, but previously no solution had been available for retailers and wholesalers to adopt independently.
Having created a best-in-class loyalty and rewards platform that worked in both a wholesale and retail environment, Jisp felt the time was right to open the solution up to other businesses who wished to run a loyalty scheme, but did not have the technology or resources to do so themselves.
Data shows shoppers are becoming savvier, with 80 per cent of consumers in the UK now regularly using smartphones to access loyalty cards and vouchers.
Jisp’s white label opportunity allows businesses to utilise the technology and solutions developed and tested through Scan & Save over the past three years, while aligning the scheme to their own brand.
In-depth knowledge and experience of its loyalty and rewards technology makes Jisp ideal partners to support businesses looking to launch and manage their own loyalty scheme.
The platform also comes with a significant and established retail media proposition including in-app advertising, competitions, targeted email and push messaging, to help businesses maximise their promotional and commercial opportunities.
“We’ve spent the last three years developing and perfecting our loyalty and rewards platform, Scan & Save, which has done a brilliant job of providing independent convenience store owners the chance to build customer loyalty while also driving sales and footfall,” said Ilann Hepworth, managing director at Jisp.
“Over the course of the past six months though, it has become clear through conversations we’ve had with retailers, wholesalers and the media, that there is a clear and pressing need for more loyalty and rewards schemes, outside those employed by the big multiple supermarket groups. We hope to help those businesses who want their own loyalty scheme but don’t have the time, expertise or resource to develop one, to bridge that gap in the market.”
Scan & Save, will continue to provide a branded loyalty and rewards platform to independent convenience store operators and looks to build on its record performance reported earlier this year with a targeted store recruitment strategy in H2 of 2024.
