Kellogg’s has announced the launch of a new Caramel flavour to its Coco Pops Chocos range.
The new addition follows the launch of Coco Pops Chocos in 2023, which was crowned top spot in the cereal category of last year’s Product of the Year awards.
Like the original Coco Pops Chocos, the new variant comprises curved, crunchy cocoa shells, but with an exciting caramel twist.
Food developers have created a balanced blend of rich roasted cocoa and creamy caramel, with the shells expertly cooked and shaped to give their signature crunchy texture.
All of Kellogg’s children’s cereals are non-HFSS including this new Coco Pops variant. It’s also high in fibre, forming part of Kellogg’s continued efforts to help families make healthier choices in the morning.
“We’re excited to be expanding our kids’ cereal line-up with this delicious Coco Pops Chocos addition,” Lejla Damon, shopper marketing & kids brand manager, Kellogg’s UKI said.
“It’s high in fibre, a delicious blend of chocolatey caramel flavour, and wonderfully crunchy. One for the whole family to enjoy!”
Coco Pops Chocos Caramel joins Kellogg’s diverse range of cereals, continuing its legacy of being the ‘OG of breakfast’. This legacy has been amplified by Kellogg’s £75m investment into its Wrexham cereal factory, set to more than double its production capacity – its largest single investment into British cereal production in over 30 years.
The new flavour will be available for shoppers to buy from January. Each 420g pack is £3.29 RRP.
