Skip to content
Search
AI Powered
Latest Stories

Limited edition Jameson 21 YO whiskey set to join family

Limited edition Jameson 21 YO whiskey set to join family
Photo: Eoin Holland - www.eoinholland.com
Eoin Holland

Jameson is signing off 2021 in style with the introduction of a limited-edition release to the its Irish whiskey range. Just 2,301 bottles of Jameson 21 Years will be available for whiskey fans to purchase via an online ballot to mark the end of the year.

Taking its place at the head of the family, Jameson 21 Years is a blend of rare single pot still and single grain Irish whiskeys that were initially matured in a range of ex-bourbon and oloroso sherry seasoned casks at the Midleton Distillery for 18 years. Following on from that initial period of maturation, the whiskeys were then blended and re-casked into freshly emptied ex-bourbon barrels for an additional three years.


After a long and complex maturation journey, the casks were finally married with additional pot still whiskeys that had fully matured for over 21 years in first-fill oloroso sherry-seasoned wine casks. The final inclusion of the sherry casks adds balance to the American oak contribution of toffee and dairy fudge, by delivering a heightened dried fruit intensity and extra layer of pot still spices.

Bottled at cask strength 57.2 per cent ABV, the result is a spicy and full-bodied whiskey with a rich sherry contribution that brings dried fruit notes and character to the fore, whilst retaining a clear reference to Jameson’s unmistakably smooth DNA.

“Following an outstanding awards season for the Jameson family, including Jameson 18 Years Bow Street being awarded a Platinum Medal at the 2021 Beverage Tasting Institute, it seemed fitting that we should further mark this success with the launch of an extra special release,” explained Jameson Master Distiller Kevin O’Gorman. “This delicious whiskey embodies the craft and creativity for which Jameson has always been renowned.

“With such a limited quantity available, we have decided to release the expression via an online ballot which is the fairest way to offer fans of Jameson the chance to get their hands on a bottle of this extra special expression.”

The rare Jameson 21 Years will be exclusively available to consumers through two separate online ballots at an RRP of €310.

The first ballot will open to members of Barrel Club Midleton Distillery at 2pm Irish Saving Time (IST) on Wednesday 10th November and the second ballot will open to all other whiskey fans at 2pm (IST) on Thursday 11th of November. Applicants will have until 6pm (IST) on Wednesday 17th November to enter the ballot, with shipping to successful whiskey fans taking place from late November.

More for you

Riot Labs launches 12 supercharged e-liquid flavours

Riot X Blackcurrant & Passionfruit e-liquid flavour

Riot Labs launches ‘supercharged’ range of new e-liquid flavours

E-liquid producer Riot Labs has launched what it calls a “supercharged” collection of new flavours for 2025.

The launch comes at a crucial moment for the vape sector, with the impending disposables ban on 1 June set to push vapers towards pods and refillable devices to help them continue their quit smoking journey.

Keep ReadingShow less
limited edition Disney PEZ wholesale

wholesale PEZ dispensers

Hancocks launch new PEZ dispensers this spring

Confectionery wholesaler Hancocks is set to launch new licences within the popular PEZ dispenser range.

The new licences offers retailers the chance to link up with new film launches, and maximise sales through offering popular character-driven confectionery which is sure to grab attention in stores.

Keep ReadingShow less
Hancocks wholesale candy multi-buy deals

Crazy Candy Factory wholesale prices

Hancocks shares must-stocks for this Easter

Confectionery wholesaler Hancocks has launched a brand new Knockout Novelty Deal, offering retailers unmissable savings on a wide range of novelty treats.

The new novelty multi-buy deal offers retailers a chance to save 50p per case when buying ten or more across best-selling novelty brands Crazy Candy Factory, Kidsmania and Sweet Bandit.

Keep ReadingShow less
Hancocks Launches Knockout Novelty Deal, Cola flavour

Hancocks novelty candy deal

Hancocks launches new Knockout Novelty Deal

Confectionery wholesaler Hancocks has launched a brand new Knockout Novelty Deal, offering retailers savings on a wide range of novelty treats.

The new novelty multi-buy deal offers retailers a chance to save 50p per case when buying ten or more across best-selling novelty brands Crazy Candy Factory, Kidsmania and Sweet Bandit.

Keep ReadingShow less