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Nearly 1000 smokers use Voopoo products during Stoptober to quit smoking

Nearly 1000 smokers use Voopoo products during Stoptober to quit smoking
(Photo: Voopoo)

Vape maker Voopoo said its Stoptober campaign has seen nearly a thousand smokers trying its latest products in their bid to say farewell to cigarettes.

Following its successful Voopoo Stoptober Vape Bus campaign last year, the firm went back on the road this year, also offering a range of cessation activities.


This time around, Voopoo has teamed up with more than 100 stores across the UK to launch the Stop Smoking campaign, with nearly 1,000 smokers taking part in the campaign during the month of quitting.

voopoo stoptober 2022 bob (Photo: Voopoo)

They actively chose Voopoo as their companion on the road to quitting. Drag E60 has been the most sought after by smokers, enjoying the big smoke experience and extreme taste. The ECO mode of the product, which greatly extends the amount and duration of smoking, was the best help during the cessation period.

“In this year's Silverstone round of BTCC, I was surprised to find that my favorite driver, Will, chose Voopoo as his quit-smoking partner. So when I saw Voopoo was launching the campaign again, I was eager to join,” Bob, a smoker from Edinburgh, said.

“I was lucky enough to experience Voopoo Vinci Pod SE, and it was truly an excellent experience. Thank Voopoo for continuing to care for the health of smokers, and I will always support Voopoo."

Voopoo has established four series including Argus, Drag, Vinci and V to cover the entire range of customer needs, from pod to pod mod to mod.

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British sweet-maker Swizzels is increasing production to meet the growing demand for vegan sweets in time for Veganuary 2025.

Popular products like Variety Bags, Drumstick Choos, and Refreshers Choos are among Swizzels’ vegan sweets anticipated to see a significant rise in popularity as consumers continue to seek plant-based options from established brands.

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The sweet maker's popular vegan Drumstick Choos and Refreshers Choos are now available in PMP formats, with a £1.15 MRSP for 115g bags and 12 x 135g SRP.


"Vegan sweets are growing in popularity, with vegan claims now way more common in sugar and confectionery products than they were five years ago," said Clare Newton, Trade Marketing Manager.

"Swizzels has long been ahead of the trend, offering a vegan-friendly range well before the current surge in demand. Today, nearly all of our products are fully vegan, catering to a diverse customer base and helping boost sales for the retailers and wholesalers we work with.

“We are at the forefront of the vegan confectionery movement, offering an exciting range of sweets that deliver the familiar taste and texture of classic treats, all with a plant-based twist!

"Our vegan range is available all year-round, ensuring customers can enjoy their favourite sweets anytime, not just during Veganuary.”

In its sixth year running a campaign in support of Veganuary, Swizzels has made what started as a Veganuary-only movement a year-round trend with the key focus message: "All These, All Year, All Vegan", to promote the extensive range of vegan sweets.