Nescafé, top-selling instant coffee brand, has unveiled its latest innovation in iced coffee. Cold coffee lovers now have a brand-new way to make their favourite drink at home.
This first-of-its-kind product has been developed by Nestlé’s R&D teams and builds on the company’s long held expertise in coffee roasting and brewing technologies.
Revolutionising how iced coffee is prepared at home, Nescafé Espresso Concentrated is a premium liquid coffee that can be used to create barista-style iced coffees. Each bottle contains 16 servings and is available in three delicious flavours: Vanilla, Caramel and Classic.
“We are so excited to be introducing our new Nescafé Espresso Concentrated range to iced coffee aficionados in the UK,” said Ingrid Hayes, Marketing Director for Nescafé UK and Ireland.
“Tapping into the growing trend in cold coffee consumption, whether you’re enjoying a well-deserved break or catching up with friends and loved ones, it’s never been easier to enjoy a quality iced coffee from the comfort of your home that is both affordable and convenient.
“In addition to this, the Nescafé Espresso Concentrated range is completely customisable, meaning you can enjoy your iced coffees exactly the way you like them for a quality, ‘coffee shop at home’ experience.”
The Nescafé Espresso Concentrated range will be available nationwide from mid-April and is made using 100% responsibly sourced coffee, supporting coffee farmers to improve their lands and livelihoods. All varieties in the range are high in protein and a source of calcium.
This is Nescafé’s second offering for cold coffee lovers this year following the introduction of Nescafé Ready-To-Drink Iced Lattes in March.
Following its successful launch in the US, Japan, China and Australia, plans are underway to launch Nescafé Espresso Concentrated globally across Asia, Latin America and Europe.
