Kidderminster retailer Bill Sidu’s Nisa Local store has donated £2,500 to two local community causes.
Kidderminster Foodbank has benefited from £1,500 worth of support and an additional £1,000 has been donated to Kidderminster Athletic Football Club. Both donations were made via Nisa’s Making a Difference Locally (MADL) charity.
They provide three days’ worth of nutritionally balanced food to individuals and families referred to them. The £1,500 donation will be used to top-up foodbank supplies and provide specialist foods for restricted diets.
Kidderminster Athletic Football Club are a grassroots provision and have teams from aged six to under-16s and also have a disability team for over-16s. The £1,000 donation will help purchase much needed kits and equipment.
MADL enables Nisa-affiliated retailers to support local causes with charitable donations and raises funds through the sale of all Co-op and Heritage own-label products in-store, with a percentage going into a virtual fund for retailers to donate locally.
Bill Sidu, owner of The Horsefair Nisa Local store, says he hopes the donations will help support the local community’s needs and wellbeing during difficult times due to the cost of living crisis.
“We would like to thank our customers for their continued support through the purchases of own brand and local products in our stores, as without this, such community donations would not be possible," said Bill.
“Everybody knows that times are tough at the moment so to be able to support our community through MADL has been a real bonus.”
Kate Carroll, Head of Charity at Nisa, added: “Making a Difference Locally are delighted to provide funding and support to these fantastic causes. We know the current cost of living crisis is having a huge impact across the UK so to see one of our retailers supporting their local community in such a way is fantastic to see.”
For more information on Making a Difference Locally visit https://www.nisalocally.co.uk/community/ or follow @MADLCharity on Facebook or Twitter.
