Rappers Krept (Cayso Johnson) and Konan, in collaboration with entrepreneur Kayson Ali, are set to open a new halal and world foods store in south London in a bid to better serve the local community.
Saveways Supermarket will officially open on Feb 1 in the duo’s hometown Croydon, a 15,000 sq ft. retail site close to Asda.
Krept & Konan, whose debut album entered the UK charts at number two in 2015, said the store will be a “landmark in the community”, redefining convenience stores in the region by focusing on customers from Black, Asian, and mixed ethnic backgrounds.
The rappers reportedly said the area has been under-served by smaller food shops that “often lack in product variety, hygiene standards, parking and fair pricing”.
Saveways, they said, will specialise in world foods and halal produce and has been designed to serve the diverse population of Croydon and its surrounding areas.
The store will feature a halal meat and poultry counter, fresh and frozen exotic fish, a bakery, fruit and vegetables, tinned and ambient foods from around the world, and household essentials, including hair and beauty products.
It will also offer foods from global brands and has also secured a UK distribution deal with Martin’s potato rolls from the US.
As stated by Johnson on social media, the store will offer a unique shopping experience tailored to meet the diverse needs of the local community.
"Happy to finally announce our partnership with my brother Kaysor Ali we have created a groundbreaking 15,000sqft 2 floor large-scale diverse and inclusive world foods supermarket.
"The store will also provide modern shopping solutions including click & collect, online ordering, and availability on leading delivery platforms such as Uber Eats, Deliveroo, and Just Eat.
"Saveways is more than just a supermarket, it’s a hub for the community, celebrating cultural diversity while setting a new standard for halal and world food retailing in the UK.
"The combination of scale, variety, quality, and modern convenience makes Saveways a landmark destination for both everyday shoppers and bulk buyers alike," he stated.
