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RDCP Group announces new Managing Director for SOS Wholesale

RDCP Group announces new Managing Director for SOS Wholesale
Vipin Patara
Andy Marino
By Andy MarinoMay 31, 2022
Andy Marino
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Investment firm RDCP Group is delighted to announce the appointment of Mrs Vipin Patara as the new Managing Director of SOS Wholesale Limited from 27 May. Vipin takes over from Mr Mark Beckett who is stepping down after 28 years of nurturing SOS Wholesale to its current success. Mark will continue advising the business in a non-executive director capacity as a board member.

SOS Wholesale is one of the UK’s largest wholesalers of foods and beverages, employing 120 staff from its 75,000 sq. ft warehouse and distribution centre in Derby and sales office in Barnsley. Its product range extends across 4,500 lines, selling branded products nationally and a select amount of goods to a growing export market.

“One of the reasons we acquired SOS Wholesale was because of the knowledge and expertise of Vipin Patara," said Sameer Rizvi, Founder & CEO of RDCP Group. "The plan always has been for Vipin to step into the role of Managing Director. Vipin has a commendable work ethic and brings a wealth of both management and trading experience to the role. We are excited to be backing Vipin as she positions SOS Wholesale for the company’s next stage of growth. I would also like to thank Mark Beckett for his many years of service and look forward to working alongside Mark as a board member of SOS Wholesale.”

Vipin Patara, Managing Director at SOS Wholesale added: “I am looking forward to working alongside the talented management team, as well as the RDCP founders Sameer and Iryna, to build a strategy for the next chapter of growth and expansion. The SOS Wholesale growth strategy will be to increase distribution and expand our diverse customer base by collaboratively working with our customers and suppliers. It is very much business as usual and we are proud of our excellent reputation of delivering exceptional service and will continue to deliver this promise.”

mark beckettsameer rizvisos wholesalevipin patara

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