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Republic Technologies launches first-to-market plastic free filter tips

Republic Technologies launches first-to-market plastic free filter tips
Andy Marino
By Andy MarinoSep 10, 2024
Andy Marino
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Tobacco accessories specialist Republic Technologies (UK) Ltd is set to broaden the appeal of its best-selling Swan filters range with the launch of Just Paper – an environmentally friendly range of 100 per cent plastic free filter tips, available now.

2024 08 Swan Just Paper Consumer Unit 3 best

The Just Paper range features a ‘flip-a-tip’ design which dispenses loose extra slim filters, without the use of plastic rods. Each box contains 120 filters, with 10 boxes per outer, with an RRP of £1.45 per consumer unit.

In a first for the £390 million UK tobacco accessories market*1, innovative Just Paper filters provide consumers with an experience that is very similar to traditional cellulose acetate filters, but with a much lower environmental impact.

Gavin Anderson, Sales and Marketing Director at Republic Technologies (UK) Ltd, says: “The Just Paper range represents a breakthrough in the development of filter tips with a significantly reduced impact on the environment.

“We know that there’s more to do on this journey, but innovation of this kind is a major step for the brand and category. We’re confident that it will attract new shoppers to Swan, strengthening its position as the brand of choice for retailers and roll-your-own shoppers.”

gavin andersonjust paperrepublic technologiesswan

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