Retail tech maestro Jisp has continued to see convenience stores sign up to its Scan & Save mobile app, powered by Augmented Reality (AR), as retailers achieved over £1.17million sales through the app in the year to date (31/05/23), already a 52 per cent increase on total sales for 2022.
Data taken from Jisp’s top 10 performing stores show that on average, Scan & Save boosts sales by £100,000 per annum while delivering over £30,000 of discounts to shoppers – a vital loyalty driver in the current cost-of-living crisis.
Scan & Save has already seen the volume of discounts used in the app leap by 600 per cent in the first quarter compared to the same period last year. This means shoppers saved £205,000 in Q1, and the app is on track to provide a record year of savings.
Retailers are also realising the strength of the offering through incremental sales, with basket size growing significantly. The average Scan & Save basket includes six items rather than the industry average three, whilst the number of shopper visits to store also more than doubles in a week, as customers return to repeat redeem the AR vouchers.
“Jisp Scan & Save has been a huge success for our store. It has allowed us to offer promotional prices that are worth shouting about and share on social media. We offer prices which the big supermarkets cannot even touch bringing in crowds of new customers who visit daily repeating the deals too good to miss on,” said Sunny Singh of Nisa Local Courthouse Green.
Jisp’s managing director, Ilann Hepworth commented: “We give back, it is that simple. 20% of brand partner investment is shared directly to stores by campaign, we are the only platform to offer that, and the value added is proven: increases in basket size, spend, frequency and sales. Retailers recognise the value of that on their bottom line, whilst benefitting from the loyalty the discounts and reward vouchers generate.”
The app offers both a loyalty and reward scheme for independent retailers. The money-off vouchers can be used in a specific local store whilst the shopper earns rewards. The scheme ensures shopper loyalty to local stores.
Shoppers download the app from their mobile device and load vouchers into their wallet. Once in store, they simply present / scan the vouchers at the till point to redeem them saving pounds on their weekly shop.
Scan & Save is free to retailers, drives increased sales, basket size, spend, frequency and shares brand investment with the retailer, something no other platform offers. A small deposit is payable for stores needing the Jisp Mini device, but this is returned after 12 months trading with Jisp
Fed National President Mo Razzaq
