Premium Italian sparkling drinks brand SanPellegrino has unveiled its brand-new Zero Added Sugar range in the UK, crafted from real Italian fruit juice.
The new SanPellegrino Zero Added Sugar drinks are a delicious, fruit beverage option with 0g added sugar. Made with real juice from the sun-kissed fruits grown and carefully hand-picked in Italy, the new range comes in two flavours – Limonata (lemon) and a brand-new Pesca & Clementina (Peach & Clementine) with each 330ml can containing less than 22 calories.
The new product range is part of SanPellegrino’s brand repositioning which includes a refreshing new design to its core range.
“At SanPellegrino we pride ourselves in crafting our Italian sparkling drinks using high quality juice from fruits grown in Southern Italy and the Mediterranean, offering consumers an authentic Italian drinking experience,” Alun Dabner, senior brand manager at SanPellegrino, commented.
“We know that many more Brits are seeking alternative drinking options, especially as we move into the new year, and we are therefore extremely excited to offer new delicious, 0g added sugar citrus drinks with SanPellegrino Zero Added Sugar.”
Available now in Tesco Extra and Superstores (RRP £4.50 for a multipack of six cans), the range will become available in other retailers this Spring.
The Zero Added Sugar variants join the brand’s core range of Italian sparkling drinks, which is made up of six flavours including Limonata (Lemon), Aranciata (Orange), Aranciata Rossa (Blood Orange), Melograno & Arancia (Pomegranate & Orange), Pompelmo (Grapefruit) and Limone & Menta (Lemon & Mint).
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