Snappy Group, the operators behind the fast-growing home delivery app serving convenience stores and the high street, Snappy Shopper, has disclosed its yearly figures, showing another record year for the company.
The business has continued to flourish at a time when competitors have began to falter. Its capital-light model opts against huge widespread marketing spends and instead focuses attention and budget on partnering with retailers and launching hyperlocal promotions. Snappy Group’s approach has seen it continue to proactively help retailers gain the trust and support of their communities through campaigns and promotions that in turn have created market leading Average Order Values (AOV) and Lifetime Value (LTV). Currently, Snappy Shopper convenience stores enjoy an average basket size of £26 versus £7 in-store.
As popular hospitality marketplaces have announced declines in order numbers, Snappy Group declared growth of over 50 per cent year on year fulfilling over 5.5 million orders across the year, from its network of over 1,800 merchants.
“Snappy Group’s results are a clear demonstration of the power of our technology enabling local retailers to participate in the growing arena of q-commerce," said Mike Callachan, Founder & Chief Executive Officer. "We work closely with our retailers to build their businesses and believe the existing infrastructure of local shops is best placed to serve local communities. We are proud of our sustained year-on-year growth in a difficult climate. Our repeated success has caught the eye of some of the industry’s top talent, who have now joined our leadership team as we embark on the next phase of our journey.
“We’re proud of how far we’ve come in a short space of time but as a management team, we believe this is just the start. Our ambition in the year ahead is to continue to set new records with a focus on growing UK coverage, expanding our digital high street marketplace beyond convenience, piloting a white label of our platform outside the UK and continuing to develop the rich suite of e-commerce and marketing enablement tools that comprise our core offering to local merchants. In other words – watch this space!”
Brian McLister
