SPAR expands Food to Go range

Retail store chain SPAR has expanded their own label range of food-to-go products in response to changing consumer habits impacted by the coronavirus pandemic.

This move has allowed the leading convenience brand to help its independent retailers stay relevant and successful with shoppers.

Six new products have been added to the breakfast, lunch and snack categories in order to drive sales and meet customer demand.

Current food trends a shift towards healthier options, with vegan and vegetarian products continuing to grow in popularity.

Dave Wright, SPAR UK brand manager, said: “Snacking in the UK is seeing growth with a quarter of food-to-go shoppers buying a snack on the go twice a week.

“With the typical convenience food-to-go consumer being younger, it is important to have a food-to-go range that not only encourages repeat business with loyal customers but offers products attractive to new customers.”

SPAR Plain Porridge and Apple & Cinnamon Porridge are both launching on promotion at £1.50 and available in-store now.

In addition, two new sub rolls have been added to the lunchtime options, Ham & Cheese and Chicken & Stuffing are available in SPAR stores now at £3.25 each.

SPAR Brand's snacking range now contains a selection of more healthier options, with the introduction of Low Calorie Strawberry Jelly Pot (70p), Mini Lemon Drizzle Cake (90p) and Chocolate Mousse (50p), as well as the improved flavour of Sweet Potato Falafel with Houmous Dip (£1.59).

“Having a range of fresh, on trend and seasonally relevant products available in our SPAR stores is really important when attracting customers,” added Mr Wright.

“With restrictions on movement still in place in many areas around the country, and our stores continuing with their role as hubs of the community.

“We want to make sure they are equipped with relevant tasty and exciting food-to-go products when consumers begin to spend more time outside their homes, return to work or look for convenience as they go.”