The sea of red Stetsons at this year’s Balmoral Show have generated an incredible £18,000 for the charities Marie Curie and Cancer Fund for Children, Henderson Group has revealed.
The group, which owns the SPAR, EUROSPAR and ViVO brands in Northern Ireland, gave the Big Red Stetsons from SPAR in exchange for a donation towards both charities, raising £18,000 over the four days, to be shared between the organisations.
“SPAR’s Big Red Stetsons have become iconic at Balmoral Park, and we’re delighted because it means all those generous visitors have helped us raise some amazing funds for our very deserving charity partners,” Paddy Doody, sales and marketing director at Henderson Group, commented.
He added that the Show, Northern Ireland's largest agricultural event which took place last month, has been a huge success for SPAR this year.
“We welcomed thousands of visitors to the SPAR Marquee to sample some delicious Enjoy Local and The CHEF products, all made in collaboration with local food suppliers and farmers in Northern Ireland. We explored the science behind food tasting with W5 with experiments and quizzes for all the family and also sponsored the Children’s Farm and Healthy Horticultural Village, giving visitors a real hands-on experience with farm animals and a chance to learn more about their role in sustaining fields and farms where our favourite local produce is grown,” he said.
“We loved being back at Balmoral Show at full throttle this year and look forward to doing it all again next year!”
