British sweet manufacturer Swizzels will be running its successful Big Night In campaign for a fourth year, offering one lucky retailer a chance to win a cash prize of £1,000 when they buy any three cases from the Swizzels hanging bag range.
To enter the competition, retailers need to upload their invoice or receipt via the QR code or on https://www.swizzels.com/tradecomp. The competition opens on the 1 February and closes at 11:59 pm on 30 April.
As the cost-of-living crisis continues to be a major concern for most British households, at home family and social occasions are growing in importance.
“The Big Night In is now a firmly established trend that shows no signs of slowing down," said Mark Walker, Sales Director at Swizzels. "We anticipate that more people will choose to socialise at home at the beginning of 2023 due to rising costs.
"With over 53 per cent of consumers reducing spending to pay their bills, value-for-money confectionery continues to be a hugely popular choice for shoppers.
"Our hanging bags contain a selection of well-loved sweets with something for everyone, making them the ideal product to share on a Big Night In.”
As part of Swizzels’ Big Night In campaign there will be impactful POS displays for cash and carries, wholesalers and retailers, as well as marketing support across customers own trade channels.
