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Company News Crime Charity Stores Legislation Post Office Industry Reports Supermarket Sustainability Tech & Services Wholesale

Alcohol Ambient Bakery Confectionery Chilled Savoury Snack Dairy and Alternative Food and Beverages to Go Frozen Grocery Health and Beauty Household Low and No alcohol Soft Drink Tobacco Vape and Next-Gen Nicotine

Product Feature News Feature Guest Column Retail Corner

Big Interview Me and My Brand Me and My Store

About Us Digital Editions Media Pack Contact Us Advertise

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"ukvia vapril 2025 launch

"ukvia vapril 2025 launch

VApril 2025 UKVIA campaign poster promoting vaping as a quit-smoking tool

Photo: iStock

Vape awareness campaign to begin amid record-high misperceptions

Pooja Shrivastava

Mar 26, 2025

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