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Tap into growing demand for natural ingredients with Itac

Premium nuts and dried fruit supplier Itac – available exclusively in Booker Wholesale’s fresh produce section – offers convenience retailers an easy way to boost sales over Christmas and into Veganuary

Tap into growing demand for natural ingredients with Itac

The UK market has seen volumes up five per cent for nuts and 3.4 per cent for dried fruits as consumers become increasingly aware of the potentially negative impact of ultra-processed foods and seek out healthier baking and snacking options, including dried fruits and nuts.

Itac’s comprehensive range offers premium quality nuts and dried fruits ideal for home baking in the run-up to Christmas, and for those looking to take part in Veganuary in the new year. Available in large pack sizes from 350-900g, they not only make the perfect baking and cooking ingredient, they are also ideal for larger family snacking and entertaining.


From pistachios to walnuts, Brazil nuts to almonds and everything in between, the range can help drive sales by catering to consumers appetite for wholesome and natural products. Whilst their long shelf life and ambient storage make them convenient and easy to store.

“The next three months offer retailers a huge opportunity with consumers looking to create festive recipes in the run up to Christmas and often switching to a more health-focused, vegan outlook in January and beyond," said said Ricardo Miralles, Marketing Manager, Importaco Nuts. Our premium nuts and dried fruits are the very best quality and allow consumers to enjoy the natural magic of nuts and dried fruit. What’s more, they offer real versatility for consumers – elevating a whole host of dishes, both sweet and savoury – and, because of their long ambient shelf life, retailers are also able to ensure waste – and the associated cost – is minimised.”

Itac have teamed by with chef Thomas Leatherbarrow to create a range of recipes perfect for the winter season which can be views on the campaign website.

Itac’s extensive premium nuts and dried fruits range is available to purchase in the fresh produce section at Booker Wholesale.


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