Skip to content
Search
AI Powered
Latest Stories

The festive VK fave Candy Cane returns this November

The festive VK fave Candy Cane returns this November

VK has just reintroduced a fan favourite for the festive season, due to hit shelves this November.

The fruity flavoured alcoholic beverage, with its variety of flavours including the staples VK Blue, VK Watermelon, and VK Orange & Passionfruit, is gearing up for Christmas with the release of VK Candy Cane.


VK Candy Cane’s flavour is sweet strawberry with hints of peppermint – providing the iconic candy cane flavour of Christmas in a tasty red beverage.

The festive VK Mixed Pack, which contains 10 x 275ml bottles of the four percent ABV drink, have an RRP of £10. Flavours include VK Candy Cane and a selection of VK favourites – Blue, Strawberry & Lime, Orange & Passion Fruit, Tropical Fruits, Apple & Mango, Watermelon, Black Cherry, and Raspberry & Peach.

Shoppers who can’t get enough of the festive flavour can also purchase 70cl bottles from B&M, Home Bargains, and a selection of convenience stores.

In 2019 Candy Cane mixed packs sold out across the nation by 15th December following unprecedented demand – so VK fans need to be quick off the mark to get their hands on this limited edition flavour.

“At VK we love all that Christmas brings, from celebrations with friends and family through to fun flavours like gingerbread and candy cane," said Charlie Leaver, Head of Brand at Global Brands Ltd. "Following huge demand for candy cane in 2019, we couldn’t help but bring it back for fans to try this year."

Those purchasing a festive Mixed Pack will also be in with a chance of winning an iconic and exclusive VK Christmas jumper. There are over 100 Golden Tickets placed randomly in the festive Mixed Packs – and all that winners have to do is take a picture of their ticket and send this to @VKdrink on Instagram to claim their jumper, while stock lasts!

There are also hundreds of Christmas prizes to be won in multiple giveaways across VK’s Instagram this Christmas, including VK Santa hats.

More for you

Smirnoff Miami Peach Launch

Smirnoff Launches Miami Peach Spirit Drink for Summer

Smirnoff launches new Miami Peach product just in time for spring

Vodka brand Smirnoff is launching a brand-new product: Smirnoff Miami Peach Spirit Drink. New Smirnoff Miami Peach combines juicy-sweet peach flavours with the smooth taste of Smirnoff Vodka, inspired by the vibrant energy of summer days on Miami Beach. Peach is a delicious and versatile flavour making it perfect for creating a range of simple and impressive serves.

New product launches in the flavoured vodka category contributed £7.6m growth in the off-trade last year, and Smirnoff is looking to drive further incremental sales in the category as consumers look to experiment with new favourites ahead of the summer.

Keep ReadingShow less
Riot Labs launches 12 supercharged e-liquid flavours

Riot X Blackcurrant & Passionfruit e-liquid flavour

Riot Labs launches ‘supercharged’ range of new e-liquid flavours

E-liquid producer Riot Labs has launched what it calls a “supercharged” collection of new flavours for 2025.

The launch comes at a crucial moment for the vape sector, with the impending disposables ban on 1 June set to push vapers towards pods and refillable devices to help them continue their quit smoking journey.

Keep ReadingShow less
limited edition Disney PEZ wholesale

wholesale PEZ dispensers

Hancocks launch new PEZ dispensers this spring

Confectionery wholesaler Hancocks is set to launch new licences within the popular PEZ dispenser range.

The new licences offers retailers the chance to link up with new film launches, and maximise sales through offering popular character-driven confectionery which is sure to grab attention in stores.

Keep ReadingShow less
Hancocks wholesale candy multi-buy deals

Crazy Candy Factory wholesale prices

Hancocks shares must-stocks for this Easter

Confectionery wholesaler Hancocks has launched a brand new Knockout Novelty Deal, offering retailers unmissable savings on a wide range of novelty treats.

The new novelty multi-buy deal offers retailers a chance to save 50p per case when buying ten or more across best-selling novelty brands Crazy Candy Factory, Kidsmania and Sweet Bandit.

Keep ReadingShow less