Unitas Wholesale has partnered with several key supplier partners to provide new "Focus On" guidance on the return to work and education and the opportunities that this presents for independent retailers following the challenges of the Covid-19 pandemic and the restrictions we have faced as a nation.
The newly-launched edition of Focus On includes key insights, planograms and best sellers information to help independent retailers grow sales across a range of shopper missions including "start the day", "on the go", "easy meals", and "lunch boxes".
Plan for Profit Category Controller, Tracey Redfearn, explained further how the mini category guidance can help independent retailers: "As restrictions are eased further, independent retailers are seeing changes in shopper habits, with many now combining working from home and returning to the office for part of the week," she said. "These behavioural changes have an impact on the products customers are searching for and we highlight these key opportunities in this new edition of Focus On.”
The Focus On series now includes 14 guides which are all available to view and download at www.planforprofit.co.uk and Unitas Wholesale will be launching more Focus On guides throughout 2021 with printed copies available in selected Unitas Wholesale member depots. Digital versions are available to view and download via the Plan for Profit website and app, search "Plan for Profit" to download the app from your preferred app store.
