Wholesale businesses are urged to drive change by creating more female role models as a recent report shows that the number of women at board level in wholesale firms has fallen to its lowest recorded level.
Food and Drink Wholesale UK (FWD) and Women in Wholesale (WiW) on Tuesday (18) unveiled a new research report which was launched at a landmark Parliamentary Reception to mark ten years of the Women in Wholesale movement.
According to the report, the number of women at board level has fallen to its lowest recorded level – just 16 per cent in 2025, down from 20 per cent in 2022 and 17 per cent in 2019.
With the UK national average for board-level female representation at 48 per cent, wholesale is severely under-indexing, highlighting an urgent need for action.
The research also found that 67 per cent of respondents cited male-dominated workplaces as the biggest challenge for women in wholesale.
44 per cent identified a lack of female role models as a key barrier to career progression while only 30 per cent of businesses have a written menopause policy, and just 25 per cent provide menopause awareness training for managers.
Unconscious bias remains a critical issue, with 43 per cent of respondents saying it impacts decision-making and promotions.
Despite these challenges, there are signs of progress. The report adds that flexible working options are now offered by 65 per cent of businesses.
At the event, FWD urged wholesale businesses to take the following actions:
- Increase the visibility of female role models – 53 per cent of respondents believe this is key to driving change.
- Introduce unconscious bias training – currently, only offered by 33 per cent of businesses.
- Enhance parental leave and flexible working policies – only 36 per cent of businesses go beyond the statutory minimum.
- Develop mentorship opportunities for women – a major gap, as just 12 per cent of companies currently provide this.
FWD called on government to engage directly with representatives from the wholesale industry in the Employment Rights Bill consultations, including those on equal pay and flexible working, to ensure reforms are practical for the sector.
The wholesale body is also calling on the government to rethink its approach to business rates reform and exempt food and drink wholesalers, to ensure they can continue their vital role in supporting public services, local businesses, and communities.
The wholesalers are also demanding protections for wholesale workers and ensure that all wholesale premises are covered in the upcoming Crime and Policing Bill.
While quotas have been debated, with 56 per cent of respondents concerned they may undermine merit-based hiring, the solution lies in fostering an environment where women naturally progress.
“Empowering women in wholesale is about more than quotas,” said Elit Rowland, founder, WiW. ”It’s about creating real, sustainable change through workplace culture, policies, and leadership.”
“The wholesale sector has made progress, but the drop in female board representation is a wake-up call. We need real, structural support at every stage – from early career to maternity, menopause, and leadership. Now is the time for businesses to act, not just talk, to create a culture where women can thrive.”
Lyndsey Cambridge, head of external affairs, FWD agreed: “Our landmark report serves as both a reality check and a roadmap for the future.
"The message is clear: women working within the wholesale sector want businesses to address gender disparity, champion for change, and create the role models who will inspire the next generation of female leaders.”
