Skip to content
Search
AI Powered
Latest Stories

Yours for 200 years: new bar latest addition to Cadbury anniversary line-up

Yours for 200 years: new bar latest addition to Cadbury anniversary line-up

Closely following the launch of limited-edition Cadbury Dairy Milk bars, which are available in seven different collectable designs to commemorate Cadbury’s 200th anniversary celebrations, the nation’s favourite chocolate brand has released a new Limited Edition 360g Cadbury Dairy Milk Bar in a unique and attention-grabbing vintage-style design on front-of-pack.

This latest launch is part of a multitude of activities, promotions and celebrations for the iconic brand’s landmark anniversary in 2024. The Limited Edition 360g Cadbury Dairy Milk Bar will join the striking and nostalgic collectable bars which were launched earlier this year. This new addition nods towards Cadbury’s brand and design heritage and will enable retailers to create real excitement for shoppers in a popular format.


More information can be found at www.cadbury.co.uk. For ranging and merchandising advice, retailers can visit www.snackdisplay.co.uk.

More for you

Cadbury launches ‘How Do You Display Yours?’ Creme Egg competition

Cadbury launches ‘How Do You Display Yours?’ Creme Egg competition

Cadbury is launching a Creme Egg competition in the run-up to Easter 2025, asking retailers across the country ‘How Do You Display Yours?’

The “How Do You Display Yours?” competition invites retailers to dip into their imaginations and share their most innovative and eye-catching Cadbury Creme Egg displays. Any retailer who shares an idea via a specially-created form on SnackDisplay.co.uk – Mondelēz International’s trade-focused advice and information site – will be entered into a competition to win £1,000* worth of vouchers for first place, with four runner-up prizes ranging from £250 to £500 vouchers and 25 x £25 vouchers up for grabs for the remaining winners.

Keep ReadingShow less
Pepsi MAX launches 2024 Christmas Campaign

Pepsi MAX launches 2024 Christmas Campaign

Pepsi MAX has debuted its Christmas advert and UK-wide festive campaign, including a prime time slot during the first episode of the new series of I’m a Celebrity: Get Me Out of Here! Edits will also run across TV, BVOD, Audio, Digital and Social.

The TVC ad kicks off the brand’s Christmas campaign that highlights how one of the most magical parts about the holiday season is that it's acceptable to park the to-do list, and put that extra time and energy into the stuff we really enjoy.

The ad is sound-tracked to a remix of the festive classic, It’s Beginning to Look a Lot Like Christmas, by up and coming UK artist, Poppy Adjudha, and showcases how life’s ‘have-to-do’s’ like work, the heading to the gym and studying can wait until January, putting a spotlight on how Pepsi MAX is an ally for Christmas fun and enjoyment as friends and family come together.

The out of home campaign features different scenes from the TVC showcasing a deserted office, gym and library, alongside taglines "Spreadsheets can wait, it’s Xmas after all", "Leg day can wait, it’s Xmas after all" and "10,000 words can wait, it’s Xmas after all". This will be supported by OOH creative that focuses on a Pepsi MAX can, alongside slogans that highlight the joy of embracing the Christmas season and ladder up to the "It Can Wait" campaign, such as "all day PJs for the win, it’s Xmas after all". The campaign will also run across Digital on Meta, Snapchat, YouTube shorts, in addition to Digital OOH.

Steven Hind, Senior Marketing Director, Beverages UK & Western Europe commented: “The festive season is all about making memories and having fun with those we love, and taking the time to enjoy the festive season. As December hits, we know that a lot of things – whether that be work, studying or working out, can very much feel like a January problem as we all look to prioritise those precious moments together instead. Our Christmas ad really brings to life this ‘tools down’ mentality to prioritise enjoyment during the festive period, while also embodying our brand ethos of being ‘thirsty for more’.”

Dolin Vermouth joins Mangrove’s prestigious spirits portfolio

Dolin Vermouth joins Mangrove’s prestigious spirits portfolio

Dolin, a historic family-owned spirits company established in 1821 in the Alpine region of Savoie, France, is set to expand its UK presence through a new distribution partnership with Mangrove Global.

With a legacy spanning over two centuries, Dolin has distinguished itself through authentically sourced local ingredients and traditional production methods that create premium spirits to be enjoyed worldwide. The company's first international Vermouth award in 1876 marked the beginning of its enduring reputation in Parisian cafes and European cocktail culture.

Keep ReadingShow less
Lindt TEDDY raising funds for NSPCC this Christmas

Lindt TEDDY raising funds for NSPCC this Christmas

For the eighth consecutive year, world renowned chocolate producer, Lindt & Sprüngli is proudly supporting the NSPCC to raise vital funds for Childline. From 1 December, every Lindt TEDDY Milk (100g) purchased from Lindt chocolate shops, major grocery channels, retailers and from Lindt's website, Lindt will donate £1.00. With a target of £100,000, Lindt’s donation will help ensure Childline can continue its critical work this Christmas.

Whether you’re gifting a loved one or treating yourself, enjoy the magic of Christmas with Lindt TEDDY whilst supporting this worthy cause. Crafted by the Master Chocolatiers using their finest Milk chocolate, each Lindt TEDDY is delicately dressed in gold foil, hand-tied with a red ribbon and a heart charm. Cherished worldwide, it’s a beloved festive treat for all the family.

Keep ReadingShow less
Lactalis cheese market predictions for 2025 and beyond

Lactalis cheese market predictions for 2025 and beyond

Dairy, in particular cheese, is an everyday essential which offers consumers taste, nutrition, versatility, convenience, and good value. Despite this, the ongoing cost-of-living crisis, inflation and Brexit have unsurprisingly impacted how frequently consumers are buying cheese, but volume sales of branded cheese are now returning to growth at 1.9 per cent year on year (YOY) ahead of private label at 0.4 per cent. Branded cheese accounts for 40 per cent of total cheese value sales, with it being worth a total of £1.2 billion, growing 6.6 per cent in value sales YOY, while private label accounts for 60 per cent and is worth £1.8 billion, growing four per cent YOY.

Heloise Le Norcy-Trott, Group Marketing Director for Lactalis UK & Ireland explains: “After two years of contracted volume sales the cheese category has an opportunity to regain momentum. Looking ahead to 2025 and beyond, these are the cheese trends we think retailers should be aware of.”

Keep ReadingShow less